Making the right career choice or business decision is difficult.
It might even get quite overwhelming.
You consider your alternatives, reconsider them, doubt a lot…
And most of the time, you end up making a short-term decision rather than having clarity on where you’re going.
There’s a way to change that:
Make a clear distinction between strategy and tactics.
It appears that what we often need is a better strategy, but what we’re looking for are tactics. We want a shortcut because we’re not keen on making difficult decisions.
How to Distinguish Between Strategy and Tactic
A strategy is a choice. It’s a long-term focus. It gives a direction and tells where you want to be.
A tactic is a means to an end. It’s a way to get closer to where you want to be.
A strategy sets you apart. It looks at the big picture and defines what makes you stand out. It tells you what to do and what not to do.
A tactic lies in the execution. It supports the strategy and depends on it. If the tactic doesn’t work, no worries; it wasn’t the best way to get you where you want to be. You may have lost a battle, but the war isn’t over.
The essence of strategy is making trade-offs. It sets the constraint that allows you to be creative.
A good strategy helps you figure out what are the most effective tactics. It’s the big decision you make ahead in order to guide your next actions.
Strategy requires long-term thinking.
Tactics give you immediate result.
So what’s the reason you might be looking for tactics and not a strategy?
Trying tactics is easy. But it takes courage to decide to embrace a new strategy.
Notes about the Difference between Strategy and Tactics
 Bernadette Jiwa makes an interesting distinction between strategy, tactics, and goals:
When we break this down it looks something like this:
GOAL = DESIRED OUTCOME
STRATEGY = COMMITMENT + PLAN
TACTICS = PROCESS + ACTIONS
Or expressed another way:
GOAL = THE WHY & WHAT
STRATEGY = THE WAY
TACTICS = THE HOW TO
 Sun Tzu on strategy and tactics:
“Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.”