What Is the Most Efficient Way to Finish a Book you Started?

If you like reading, you might have this question in mind too:

“I keep buying books on my Kindle that I start and leave for another book. I have about 30 partially finished books. What is the most efficient way for me to finish the ones I start?”

This is a question someone recently asked me.

I confess that I had a similar problem—probably like everyone who is eager to learn.

I used to keep adding non-fiction books to my Kindle before finishing the ones I had already started. And that made me feel guilty.

A Better Future: How Many Walls Are Going to Fall in the Coming Years?

Great ideas are transformative.

They break Walls.

Like the Berlin Wall, intellectual and technological Walls are barriers to innovation.

These Walls are the status quo that lies between us and a better future.

The Walls are the people who don’t want change to happen. They’re the technical debts that slow down the process. They’re the worldview that’s against novelty. They’re the tech and scientific challenges that impede progress. They’re the lack of imagination that prevents you from seeing opportunities. They’re the anxiety that stops you from working on what matter. They’re the biases that make us think wrong.

Company Culture: Would You or Your Employees Go Elsewhere Given the Chance?

Today let’s reflect on powerful brand creation through company culture

Never underestimate or downplay the value of company culture: its stake in employee attitude – informing client relations, sustainability, and your overall success or failure in coherent storytelling to the world.


Communicate Company Culture Deliberately, Clearly, Consistently

“[C]ulture guides discretionary behavior and it picks up where the employee handbook leaves off. Culture tells us how to respond to an unprecedented service request. It tells us whether to risk telling our bosses about our new ideas, and whether to surface or hide problems. Employees make hundreds of decisions on their own every day, and culture is our guide. Culture tells us what to do when the CEO isn’t in the room, which is of course most of the time.”

How to Set the Right Goals for Your Next Project

As a project leader, if I had the ability to do only one thing, it would be setting a goal.

Goal setting is the process by which you define a clear result for your project. It’s a way to guide your team and track how they progress.

You know that a goal has to be SMART—Specific, Measurable, Achievable, Relevant, and Time-bound.

But the three most critical elements of any goal are:

  1. Setting up a deadline,
  2. Communicating clarity, and
  3. Encouraging commitment.

Fintech: The Next Target Is Asset Management

In this study of the asset management’ industry and of the FinTech disruption, I’ll share with you the impact that digital transformation has had and will have.

1- Digital transformation started 30 years ago
2- But the tools allowing for its boom only appear nowadays
3- This does not make life easy for incumbents
4- The new tools are opening new channels and new segments
5- Thus brings new rules and new actors
6- Asset management will live its digital transformation
7- New players will challenge the incumbents
8- Staff skills will evolve

Bad Marketing: A Diagnosis of Why Marketing (Sometimes) Fails

Bad Marketing: A Diagnosis

Bad marketing always follows the same pattern. You know that it’s bad because what you see and experience is mediocre or irrelevant.

Mediocre marketing is just not remarkable. It lacks inspiration and boldness. It’s obvious that those who were in charge weren’t interested enough in their customers.

Irrelevant marketing lacks context. It addresses people who don’t need to hear about an offer because they don’t care about it.

Mediocre Marketing: It Focuses on Squeezing

The symptoms of mediocre marketing are obvious. You see them all the time:

Blockchain & Smart Contracts: The Dawn of Distributed Health?

A break from the norm: Some insights into my work at Alcimed. I wrote this to assess the potential use and risk of the blockchain and smart contracts in healthcare.

What is the blockchain technology?

Birthed as the technology behind Bitcoin’s online payment system, a blockchain is a distributed ledger that holds an ever-expanding “chain” of data. It digitally connects users, uniquely allowing peers to transact in an online currency, or cryptocurrency. It enables hundreds of thousands of everyday transactions without the usual administrative, financial, and security barriers of processing so much data. As “blocks” of data are distributed among all its users, more data is irreversibly added and time-stamped with each transaction. The blockchain brings a new dimension to transparency, validation, and data storage.

Writing Reports as Easily as a Digital Genius With Markdown

We all write reports, presentations, etc. … and all have our moments of despair in front of the time-consuming and often complex word processor.

The asset management industry is particularly prolix and tears its hair everyday in this situation.

In all industries, managers and executives suffer daily, especially when they get a writing assignment they cannot delegate!

But good news!

There is a handy tool to simplify the creation of a professional article!

Back to the Essence of Writing

This tool was created by developers who can devote even less time to writing than a CEO. I use this very interesting tool that brings us to the essence of the text input : the markdown.

Yoselin Says: “You Really Need To Read This!”

Can you believe we’re already completing the second Above The Trend volume?

We’re thrilled now to have 807 global subscribers, to be launching our coaching program, and to have Yoselin, our summer intern, on the BoostCompanies team.

Let’s welcome Yoselin to BoostCompanies and enjoy my two favorite quotes from ATT Volume 2.

Welcome Yoselin

At our first meeting, Yoselin said she had read every BoostCompanies article and that each one needed a header: “You really need to read this!”

Narrative Product Development: Why Storytelling Helps You Design Better Products

Stories are part of our lives.

We use them to learn, communicate, make people laugh, and take a break from the real world.

But stories are also very useful in product design.

This is why Codecademy uses storytelling to improve its learning platform.

Stories allow you to make sure your new product or new feature fits your customers’ lives.

The Complexity of Customer Experience

Working with customer stories forces you to think about the whole story, not just a single moment.

The whole story encompasses the elements of customer experience, including Context, Trigger, In-store Experience, Online Experience, User Experience, Post-Purchase Experience, Word-of-mouth, Repeat